The Big Business of Spam: Dr. Oz’s Brand New Trick to Shed 27 Pounds in Just One Month!!

With a high obesity rate in the United States, people are looking for hope to find a miracle cure for weight loss. Unfortunately, spammers understand this and why it’s no surprise that Barracuda Central has picked up about 6,000 diet spam type emails since the beginning of 2015. With the Memorial Day holiday just passing, signaling bikini season, it’s also no surprise we have seen a rise in the volume of diet spam – showing just how intelligent spammers’ planning around the timing of certain types of spam are creating the big business of spam. Figure 1 One name that is often seen in the media in relation to cures for weight loss is Dr. Oz, who is no stranger to being scrutinized. Spammers often take advantage of his namesake and people’s hope for a weight loss miracle cure. In this specific email (figure 1), when a user opens a link, they will be directed to a news webpage that describes Dr. Oz’s weight loss discovery. This type of spam often displays names and pictures of well-known people, to try to entice the reader even more – Rachel Ray is used in the example below (figure 2). The site claims that “Pure Forskolin Extract,” (see Ad in Figure 3) which was actually introduced on the Dr. Oz show, is a “miracle pill” weight loss solution. It claims to burn body fat, and leaves the person with only lean muscle. Figure 2 Although the website is fake, part of the website’s content make it look legitimate to users. The first thing that the user will notice is the video of Dr. Oz advertising the Forskolin supplement that causes belly fat to melt. The website also uses content from healthierlivingdecision.com to make it look legitimate and mask the true nature of the site. But if the user clicks on any of the links on the website, including the registration link, it will direct them to the product page where they are prompted to enter their personal...

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